Saturday, December 11, 2010

Venture Money Flows to Games and Gamification

VentureBeat's "GamesBeat" featured a post today by Gabe Zichermann, the author of Game-Based Marketing and organizer of Gamification Summit 2011.

Gabe had this to say:


In the last twelve months alone, over $10 million in seed capital has flowed into a series of disruptive, gamification-centric startups, over $25 million additional capital has gone to businesses betting big on gamification as a core customer strategy, and at least one $100 million fund dedicated in part to gamification has been launched. (Last year, more than $600 million was invested in game companies).


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